Our case studies will give you an in-depth look at how we’ve helped our clients improve the way they reach and communicate with their audiences.
Project Overview
Industry: High-End Custom Home Building
In 2022, Richmond Homes teamed up with The Diamond Group (TDG) on a mission to evolve from a neighborhood renovator into a luxury custom home builder. Their vision? To attract high-end clients and create million-dollar homes. To bring that dream to life, they needed a growth partner who could provide both hands-on strategy and a powerful team to support it.
Key Deliverables:
- Coaching and Growth Partnership
Our regular strategy sessions refined Richmond Homes’ sales style, elevated client communications, and led to branded sales materials that positioned them as the go-to premium builder in town. - HubSpot Platform Implementation
We crafted a fresh website on HubSpot, complete with a CRM, email automation, and downloadable resources. This organized platform supercharged lead generation and created a seamless client journey from start to finish. - Email Marketing and Automation
With custom email drip campaigns and automated follow-ups, Richmond Homes saw a fantastic 24.59% click-through rate, engaging high-value clients like never before. - SEO and Content Marketing
By doubling their tracked keywords from 113 to 250 (and landing four in the top three search results), we boosted their online visibility, drove more qualified leads, and established Richmond Homes as a top luxury builder in their region.
Value Added: Enhanced client engagement, increased keyword rankings, a refined brand image, and a scalable digital foundation that supports Richmond Homes' shift to high-end custom home building.
